It's likely that the brain developed for a simple purpose—survival. Compared to a tiger or crocodile, we're not very fast or strong. Perhaps our forebears sat around wondering if they could afford a new cave, or if inventing the wheel might be profitable. But what the hell is that growling? or, am I about to die? would...
Eristic Nonsense
When Gulliver stumbles upon Lilliput and Blefuscu, the first destinations in Gulliver's Travels, the two miniature nations are fighting a war—and have for generations—about which end of a soft-boiled egg to crack first before eating it. Heady stuff.
A small but valid point about the difference between the two techniques is revealed in the story. But that...
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Subvert Yourself
“Too often we enjoy the comfort of opinion without the discomfort of thought.” John F. Kennedy A day doesn’t pass that I don’t want to ask someone “Have you thought about that?” And someone includes me. It’s too damn easy to fall into the swamp of because I think this, it’s right. The...
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Bland Loyalty
Joe Scarborough, during the run-up to the 2014 election, spoke about his family and how loyalty was very important to them as a core value. “We were a Crest family,” he pointed out. "We might try Colgate, but we were always a Crest family.”
At first I thought he was kidding. He wasn’t. Brand loyalty. Like...
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